Words that Make False, Exaggerated Claims and Promises
· #1
· 100% more
· 100% free
· 100% satisfied
· Additional income
· Be your own boss
· Best price
· Big bucks
· Billion
· Cash bonus
· Cents on the dollar
· Consolidate debt
· Double your cash
· Double your income
· Earn extra cash
· Earn money
· Eliminate bad credit
· Extra cash
· Extra income
· Expect to earn
· Fast cash
· Financial freedom
· Free access
· Free consultation
· Free gift
· Free hosting
· Free info
· Free investment
· Free membership
· Free money
· Free preview
· Free quote
· Free trial
· Full refund
· Get out of debt
· Get paid
· Giveaway
· Guaranteed
· Increase sales
· Increase traffic
· Incredible deal
· Lower rates
· Lowest price
· Make money
· Million dollars
· Miracle
· Money back
· Once in a lifetime
· One time
· Pennies a day
· Potential earnings
· Prize
· Promise
· Pure profit
· Risk-free
· Satisfaction guaranteed
· Save big money
· Save up to
· Special promotion
Words that Create Unnecessary Urgency and Pressure:
· Act now
· Apply now
· Become a member
· Call now
· Click below
· Click here
· Get it now
· Do it today
· Don’t delete
· Exclusive deal
· Get started now
· Important information regarding
· Information you requested
· Instant
· Limited time
· New customers only
· Order now
· Please read
· See for yourself
· Sign up free
· Take action
· This won’t last
· Urgent
· What are you waiting for?
· While supplies last
· Will not believe your eyes
· Winner
· Winning
· You are a winner
· You have been selected
Shady, Spammy or Words that Sound Unethical:
· Bulk email
· Buy direct
· Cancel at any time
· Check or money order
· Congratulations
· Confidentiality
· Cures
· Dear friend
· Direct email
· Direct marketing
· Hidden charges
· Human growth hormone
· Internet marketing
· Lose weight
· Mass email
· Meet singles
· Multi-level marketing
· No catch
· No cost
· No credit check
· No fees
· No gimmick
· No hidden costs
· No hidden fees
· No interest
· No investment
· No obligation
· No purchase necessary
· No questions asked
· No strings attached
· Not junk
· Not spam
· Obligation
· Passwords
· Requires initial investment
· Social security number
· This isn’t a scam
· This isn’t junk
· This isn’t spam
· Undisclosed
· Unsecured credit
· Unsecured debt
· Unsolicited
· Valium
· Viagra
· Vicodin
· We hate spam
· Weight loss
· Xanax
Jargons that are termed as Spam:
· Accept credit cards
· Ad
· All new
· As seen on
· Bargain
· Beneficiary
· Billing
· Bonus
· Cards accepted
· Cash
· Certified
· Cheap
· Claims
· Clearance
· Compare rates
· Credit card offers
· Deal
· Debt
· Discount
· Fantastic
· In accordance with laws
· Income
· Investment
· Join millions
· Lifetime
· Loans
· Luxury
· Marketing solution
· Message contains
· Mortgage rates
· Name brand
· Offer
· Online marketing
· Opt in
· Pre-approved
· Quote
· Rates
· Refinance
· Removal
· Reserves the right
· Score
· Search engine
· Sent in compliance
· Subject to…
· Terms and conditions
· Trial
· Unlimited
· Warranty
· Web traffic